An expansion into Germany is recommendable because unit costs will drop as a result of more efficient production. It is known fact that businesses strive to achieve higher profits, it should thus be top priority to go for expansion into Germany. There is no faster way to reach all major markets than to promote the companies' expansion into Germany. Shipping costs are extremely high, it is thus of benefit to encourage a firm to organize the expansion into Germany to be located closer to the customers. Unchallengeable advancements of technology have led to increases in numbers of firm that underwent expansion into Germany. Business depends largely on good relationships with the consumers, this is important to note when undergoing expansion into Germany. Expansion into Germany is able to provide a well developed organizational system, in which firms have the chance to start with production very quickly.