An optimal condition that a firm should bring along when planning a foreign direct investment is basic competitiveness in their sector. Access to potential consumers may be established if a firm decides to participate in foreign direct investment. Considering the amount of competition in local markets nowadays, foreign direct investment may win those additional markets that could allow your firm to dominate on a global scale. In many cases foreign direct investment is able to provide a firm with new markets and marketing channels. Countries that receive foreign direct investment can develop the human capital resources by getting their employees to receive training on the operations of a particular business. A desire to be close to large supplies of raw materials may be incentive for supporting foreign direct investment. Foreign direct investment is able to help expand a company's markets and avoid trade restrictions that have been set by the governments.