Through expansion into Europe firms may expect decreased logistic costs as goods are produced close by to the consumers. It is important to undergo expansion into Europe, a location that provides uncountable possibilities for global success. Unchallengeable advancements of technology have led to increases in numbers of firm that underwent expansion into Europe. Capital is the bread and butter of production, an expansion into Europe will increase capital significantly. Business depends largely on good relationships with the consumers, this is important to note when undergoing expansion into Europe. Organization is vital for the survival of a firm, thus planning the expansion into Europe thoroughly is necessary. An expansion into Europe is bound to result in higher profits due to the increased amount of available markets.