Tourism as an economic factor in North Rhine-Westphalia
Tourism in NRW has developed dynamically over recent years and as a cross-sectional industry is one of the state's economic growth drivers. Millions of private and business travelers from Germany and abroad come to NRW each year. They provide significant revenues – not only in tourism but also in many other sectors such as the hotel/restaurant and retail trades. As an economic factor tourism performs a dual function: On the one hand, the industry itself possesses considerable added value, and on the other hand tourism increases the attractiveness of NRW overall as a working and investment location by enhancing the quality of life for everyone.
|...that NRW is one of Germany's most popular travel destinations with 22.1 million visitors per year?||...that five UNESCO World Heritage sites, namely Aachen Cathedral, Cologne Cathedral, Corvey Abbey, the Castles of Augustusburg and Falkenlust and the Zollverein Coal Mine industrial complex, are to be found in NRW?||...that the tourism industry in NRW is bigger than the information and communications sector and almost as important as the construction industry in terms of its impact on employment?|
- Total touristic consumption in North Rhine-Westphalia amounted to just over 41.1 billion euros in 2013.
- Tourism contributes a total of EUR 25.1 billion or around 4.6% to the total economic output in North Rhine-Westphalia.
- 4.69% of all employees in NRW work directly in the tourism industry; together with the indirectly employed, this figure is actually 6.34% or 573,000 employees
From NRW around the world: Location for major international events
NRW has made a name for itself in the organization and implementation of numerous major international events: For example, the city of Düsseldorf hosted the Eurovision Song Contest (ESC) in 2011. Around 36,000 spectators attended the world's biggest TV entertainment show in the specially converted football arena; 120 million people worldwide watched the ESC live on television.
And there are also sporting events on the horizon: In June 2017, the Tour de France, the largest and most famous bicycle race in the world, starts in the state capital. The "Grand Départ" begins with the team presentation and a public training session. In the prologue, an individual time trial to kick off the three-week tour, the first wearer of the yellow jersey is determined. The second stage passes through the Düsseldorf region before the Tour de France moves on to its home country. For the "Grand Depart" the city of Düsseldorf is planning an extensive program and expects about one million visitors as well as the tour entourage of around 5,000 journalists, event staff and cycling team attendants.
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