Germany at its Best

Germany at its best: Nordrhein-Westfalen

Germany at its best: Nordrhein-Westfalen



The location marketing campaign "Germany at its best: Nordrhein-Westfalen" calls on local citizens, business people, scientists and inventors and other personalities from NRW to present their outstanding achievements in a national, European and international context.

Discover Germany at its best!

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The biggest trade fair venue in Germany and worldwide

See and be seen – at the largest trade fair venue in the world. It is situated in Germany's leading economic region, namely in North Rhine-Westphalia. With Dortmund, Düsseldorf, Essen and Cologne, NRW is the No. 1 trade fair location worldwide. Over 100 leading international trade fairs such as anuga, boat, drupa, MEDICA or photokina attract about six million visitors to NRW every year. In other words: year for year, six million opportunities to acquire new customers. 

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Economic Development Agency of the
German State of North Rhine-Westphalia (NRW)
Völklinger Str. 4, 40219 Düsseldorf, Germany

+49 211 13000-0
+49 211 13000-154

Trade fair cities in an ideal location

gamescom: the world's largest entertainment fairvisitors

The trade fairs in Dortmund, Düsseldorf, Essen and Cologne reflect the global market situation perfectly and act as an important marketing tool for exhibitors from all over the world. The outstanding infrastructure and the central location of NRW provide excellent access to all trade fair cities and ensure that the highlights are transported from here to the global market. The indoor exhibition area of around 716,000 square meters in total makes NRW the biggest trade fair venue not only in Germany, but also worldwide – ahead of Hanover, Frankfurt/Main, Milan, Guangzhou (China), Chicago, Valencia and Paris.

The trade fair venue Westfalenhallen Dortmund ...

... has nine halls with a total area of nearly 60,000 square meters. Nearly 60 fairs have established themselves here and annually attract around 700,000 visitors and over 7,000 exhibitors.



At the Düsseldorf trade fair venue...

... 50 fairs take place – including 24 leading international fairs. More than 60 % of the exhibitors and 35 % of the visitors come from abroad.

Well-known trade fairs: boot, drupa, the plastics trade fair K, MEDICA



The schedule of Messe Essen...

... comprises around 50 trade fairs and exhibitions, including ten leading international trade fairs. Up to 1.4 million visitors from over 150 nations visit the exhibitions annually.

Well-known trade fairs: EQUITANA, Essen Motor Show, e-world – energy & water, SCHWEISSEN & SCHNEIDEN

The trade fair venue in Cologne...

... is the fifth largest worldwide, with 284,000 square meters of exhibition space. Koelnmesse is the No. 1 trade fair venue for 25 industries worldwide.

Well-known trade fairs: anuga, gamescom, imm cologne, photokina



To the next location factor: 7. Digital location NRW